Understand Your Brand

Whether you are championing a product, a company, a community benefit organization, or even yourself, you need to understand your brand. Your brand is the sum total of all consumer impressions, and you need to articulate your brand identity quickly and effectively.

Understanding your brand and its value as your key asset is the critical factor to achieving a successful and lasting brand strategy.

When you have a crisp, clear statement of what your brand represents at the core of a strategic plan, you have the foundation for a marketing and communications plan that will achieve your goals.

Our Story

Kazolu (Kuh-zOH-Loo) is a brand communications consultancy based in Guelph, Ontario. We provide brand plans, business plans, brand identity development, marketing communications, and marketing audits. Kazolu partners with clients to develop coherent brand stories and compelling brand identities. 

Kazolu is managed by Rob McLean, who draws on a team of associates that provide flexibility with tactical implementation and creative styles, as required. 

Kazolu works regionally and nationally with a variety of businesses, individuals, brands, companies, and organizations, providing strategic brand communications that are consistent, authentic, truthful and actionable.