Whether you are championing a product, a company, a community benefit organization, or even yourself, you need to understand your brand. Your brand is the sum total of all consumer impressions, and you need to articulate your brand identity quickly and effectively.
Understanding your brand and its value as your key asset is the critical factor to achieving a successful and lasting brand strategy.
When you have a crisp, clear statement of what your brand represents at the core of a strategic plan, you have the foundation for a marketing and communications plan that will achieve your goals.
Kazolu (Kah-zOH-Loo) Consulting is based in Guelph, Ontario. We provide brand audits, brand identity development, marketing plans, business plans, copywriting, and content. Kazolu collaborates with our clients to develop coherent brand stories and compelling identities.
Kazolu is managed by Rob McLean, who draws on a team of associates to provide flexibility with tactical implementation and creative styles if required.
Kazolu works regionally and nationally with various businesses, individuals, brands, companies, and organizations to provide strategic brand communications that are consistent and actionable.