How (and where) you communicate your brand message is often the essential piece of marketing communications. How you share your message is often as critical as what you are saying, and your message must be concise, engaging, integrated, and useful. You must share the right message with the right people at the right time.
Planning requires "big-picture" deep-thinking that happens away from daily activities. It involves deliberate goals and big decisions. Communications tactics are the short-term actions that work towards your goals, which may include advertising, online marketing, public relations, experiential marketing, and sales activities.
Communication tactics should follow a plan. Once we have defined your brand identity and communication plan, Kazolu will work with you to build an integrated marketing plan that will leverage your resources efficiently and effectively.
Kazolu's core services are brand consulting, strategic planning, copywriting and content production. You receive strategic brand plans, marketing counsel, and tactical recommendations. We have worked in the past with large corporations, independent entrepreneurs and SMEs, universities and colleges, not-for-profit organizations, individual products, and individuals.
Kazolu will be a part of your team, providing results that you should expect from a member of your organization.