Strategic Planning

Practical creativity needs inspiration, planning, insight, clarity and understanding. You must identify your destination. You need an accurate inventory of assets that can propel you on your journey, and you need a realistic assessment of your route to success. You need a map. You need a plan.

Many marketers talk about "strategy" and "tactics," but they mean "plans" and "actions." Kazolu offers processes that coordinate the necessary skills and resources to communicate your brand effectively. Plan first, then take action.

Businesses and organizations work best when they have well-informed staff, customers, stakeholders and boards. Decisions are more accessible when necessary information is at hand and lines of communication are open. A thorough plan shared with those who can take action is the benchmark for success.


Kazolu's core services are brand consultingstrategic planning, copywriting and content production. You receive strategic brand plans, marketing counsel, and tactical recommendations. We have worked in the past with large corporations, independent entrepreneurs and SMEs, universities and colleges, not-for-profit organizations, individual products, and individuals.

Kazolu will be a part of your team, providing results that you should expect from a member of your organization.